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Area 51
By Mark Ramsey
President, Mark Ramsey Media
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The One Thing Your Radio Station Needs
March 29, 2011
What's the one thing listeners come to your station or your show for? Do you build "one things" into your platform? Mark Ramsey (markramseymedia.com) talks about the importance of "one things" - especially in a radio world where PPM encourages us to keep people listening but provides little insight into how to attract them in the first place. With some help from Tracy Johnson and Kidd Kraddick, what's your "one thing"?
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