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Week of March 12, 2007
March 12, 2007
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Friday 03/16, 2007
One full week left in the broadcast month. How is pacing for Q2. Now is the time to review your YTD. If your goals for revenue are not what you want them to be, take action now! It may take another 6 months to get back on track. Have a plan. Next week, we will address programming for the Spring book.
Thursday 03/15, 2007
Have your HD plan ready to go? What will it cost you for the remainder of 2007? What is the marketing plan for HD? This line has the potential to cost you. Make sure you know every expense. HD is going to need more marketing than we realize.
Wednesday 03/14, 2007
It's the middle of the month. but it's also the end of the quarter. How did you do? make the revenue goals? How about expenses. If you're short in the revenue department, but "on" in the expense line, you are missing Q1. Let's discuss how we are going to "make up" in Q2.
Tuesday 03/13, 2007
Do you have your February close done? (you should by now) What are the actual expenses needed to run your cluster for the month. A review will assist you in reporting your Q1 numbers. more tomorrow.
Monday 03/12, 2007
With all the RiAA noise over streaming, it may be time to review the entire policy with the company, the staff, and your department heads. A call to the legal people would be in order. It may also be a good idea to have our RAB or NAB settle with AFTRA on the streaming of commercials. This is something that will affect future PPM discussions. Joe will be write more on this in the future.
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