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The Talent Pool
Archives
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December 6, 2022
It Has To HappenI've always been told that I'm a dreamer if I really expect Radio to reduce spot loads. That's ok with me. I've been called a lot worse. I understand that the biggest American consolidated radio companies have such an onerous debt burden that they would run 60 minutes ...
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November 29, 2022
You Need Two Kinds Of Friends"No matter who you are, you need two kinds of friends in your life." "The first kind is one you can call when something good happens, and you need someone who will be excited for you. Not a fake excitement veiling envy, but a real excitement." "You need someone who ...
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November 22, 2022
The Four QuestionsJobs have been so scarce in consolidated radio that the thought of picking and choosing where you want to work might seem ludicrous. But you should be picky. The company you work for does make a difference. The station you work for -- the people you work with every ...
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November 15, 2022
Of One HeartThis is deeply emotional, especially if you have kids. So, fair warning: you may need Kleenex. Here, WATCH. You realize there are stories this powerful where you live, right? Do you try to find them? Do you try to share them on your show? Maybe you could, once ...
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November 8, 2022
Discounted And Misunderstood“Oh Lord, please don’t let me be misunderstood.” Remember that song by The Animals? It’s still relevant. One of the biggest problems with consolidated radio today is the culture of the largest companies dominating it. More similar than not, ...
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November 1, 2022
I Double Dare You!Greatness is never an accident. You have to have courage to be great at anything. You have to be willing to endure spectacular failure, ignore the taunts and the finger-pointing critics, rise up, and try again. And if you do achieve greatness, you have to know more ...
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October 25, 2022
Creating Something From NothingThis is what you’re asked to do every day at work. You start with a blank canvas, unless something earthshaking has happened overnight. But you don't really start with nothing. You start with your unique perspective on everything that happens around you. You ...
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October 18, 2022
The Bullshit DetectorIf you smell something, say something. It's a bit scary, actually, the fact that so many people are seemingly receptive to total bullshit. You can't avoid it during an election year. And there is science to back up the anxiety: Lots of People Think Complete Nonsense ...
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October 11, 2022
Begin With The EndingMy old friend, the late Jay Trachman, helped air talent learn how to create powerful content in this age of extreme brevity. It began with a question: What do you want me (the listener) to feel? Then he had them write the final words of the bit and work backwards from ...
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October 4, 2022
The LightI don't write this blog for everyone in our business. I don't write it for those who believe that radio's decline is inevitable. I don't write it for people content to have a job. It's not for those who don't mind sliding under the radar, both the company's and the ...