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That's Over 1 Million Pounds Of Love
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This business Q&A with See's Candies, pride of California (they really are good - unpaid, unsolicited endorsement) tells how they've been a rare exception to the dying brick-and-mortar retail sector: They still sell a lot of candy at their stores, even their mall stores. There are explanations for this, including the desire for instant gratification and the freshness of the candy, but the real answer comes at the end, when the question arises, "How many free samples does See’s give out each year?" Answer: over 1 million pounds. Yup. I CAN order See's online, but I go to the store, because you get a free sample when you get to the counter. That's gonna keep a lot of people coming back/ (Los Angeles Times)
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