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Surely Some Civic-Minded Benefactor Can... Oh, Come On, There HAS To Be Someone
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I dunno, maybe it's a topic for a podcast or maybe it's a chance for self-pity, but when a media company gets sold out of bankruptcy for relative pennies and the buyer wants to keep the newspaper and shut down the AM radio station while it looks for anyone to take the license off their hands... that's depressing. I mean, they'll keep a newspaper -- a newspaper! The Reading Eagle! -- and would rather shut the AM station, WEEU/Reading, PA, down (after 85 years on the air!) than spend a penny on staff and the electric bill. (It's local most of the daytimes other than airing Rush and Phillies baseball, and the signal is good enough to comfortably cover Berks County and into the western suburbs of Philly.) Granted, the buyer is MediaNews, Alden Global Capital's dreaded strip-miner of newspapers across America, but, still, no value at all in a heritage AM station with a decent dial position... that's cold. If you're ready to shovel more dirt on traditional media, this might be your kind of story. For others, it might pose a challenge: What would YOU do to resurrect WEEU? Is there a business opportunity there? (Reading Eagle)
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