As a broadcast journalism major at Penn State University, Carolyn Gilbert served as WQWK's first female jock before moving on to Cincinnati and WWEZ, WEBN, an audio production company… and two little kids sent to hone her management skills.
Her research career started when she launched Critical Mass Media in the 80's, which she grew from two stations to over 700, serving every major broadcasting group. Eventually, Critical Mass became an "in house" provider of services for the 1200 Clear Channel radio stations, and Carolyn served as President.
Following a stint as EVP/Research and Inside Sales for Tribune, Carolyn teamed with partners Marc Chase, Leigh Jacobs and Mike O'Conor to form NuVoodoo in 2010, providing innovative products that work within limited budgets and deliver results. "Because that's the way we always do it," has become a forbidden sentence.
