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That's Funny. They Never Have A Second Cup At OUR Country
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Weird: While it seems that people want high-end, expensive brewed coffee and it's made a fortune for Starbucks, the fastest growing segment of the coffee business is instant coffee: almost half of the world prefers instant to fresh-brewed. That's because those countries are relatively new to coffee. And because Russia, China, Australia, and some others are in the instant camp. America, on the other hand, has pretty much shunned instant, a far cry from the days when instant was huge here. Would you even consider an instant coffee these days? (Washington Post)
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